Projects
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Our work moves between digital, physical, and hybrid spaces – but always holds weight.
Every project reflects our belief that play can be powerful – and that smart, inclusive design is non-negotiable.
Heft x Yoto
Yoto is the award-winning audio platform that gives kids control — no screens, no ads, just smart sound.
With a library of 1,200+ titles spanning stories, music and educational content from partners like Disney, Penguin Random House and Universal Music, Yoto empowers children to listen, learn and play independently.
Concept
Narrative
“I’m so proud of the team behind Spy Club. It’s breaking new ground as to what’s possible with audio”
Ben Drury, CEO
Yoto
Yoto
Playdate
June 2025
Why it’s HEFT-y
This isn’t passive listening, it's engaging storytelling — designed to empower young listeners with agency, humour, and a serious dose of spycraft.
Part story, part game, Spy Club: Bring Back Boyd invites listeners to guide the action – making choices, uncovering clues, and racing to save their favourite teacher before it’s too late.
Yoto’s first fully interactive, replayable audio mystery
Branched story paths with multiple outcomes
Physical detective pack, super-charging play on the Yoto device.
Cinematic sound design with full voice cast and spy-worthy suspense.
Designed to spark imagination, critical thinking and pure playground fun
Play Design
Sound Design
Art
Production
